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Porsche sharpens looks of its Turbo cars

BY Sean Loo

For almost 50 years, the Turbo models have enjoyed an exalted position at Porsche. And now, they are due for an upgrade.

The ‘Turbo’ designation stands for high performance and represents the epitome of every model series. To emphasise their uniqueness, Porsche is once again sharpening their look.

The Turbo models are, for one, being given a particularly exclusive version of the modernized crest, which is dominated by the new Turbonite colour tone instead of gold. The designers developed this elegant metallic grey tone specially for the Turbo.

It is also being used on several other selected exterior and interior components, lending the Turbo models an even more distinct appearance.

Porsche will be successively introducing this more marked differentiation to all model series, starting with the new Panamera generation that celebrated its world premiere on 24 November 2023.

“In 1974, we presented the first turbocharged 911. Since then, the Turbo has become a synonym for our high-performance top models and is now more or less a brand of its own. We now want to make the Turbo even more visible, and differentiate it more markedly from other derivatives such as the GTS,” explains Michael Mauer, Vice President, Style Porsche.

“This is why we’ve developed a distinctive Turbo aesthetic. From now on, the Turbo versions will exhibit a consistent appearance across all model series – one that is elegant, high-quality and very special.”

The new Turbonite metallic tone is exclusively reserved for the Turbo models. This was very carefully composed by the Porsche Colour & Trim experts. Gold elements create an elegant, metallising effect, with the top layer in a contrasting satin finish.

The lettering on the rear and the Daylight Opening (DLO), as well as the borders of the side windows, will be given a Turbonite finish in the Turbo models in future.

Depending on the model series, further details such as the inlays in the front aprons, the spokes, or the aero blades in the light alloy wheels could feature Turbonite paintwork. All of the top high-performance models will soon feature the crest on their front, as well as on the light alloy wheels and the steering wheel.

Additionally, selected components in the interior, such as the trim strips and the belt straps, as well as several controls such as the mode switch and the air conditioning control panel, will also come in Turbonite.

In combination with a black interior, Turbonite is also being used as a contrasting colour for the yarn on the seats, the door panel trims, instrument panels and floor mats.