iX3 is the icing atop BMW Group Asia’s 7-year electrification cake

BY Vivek Max R

Customers in Singapore now can choose which drivetrain they prefer

7 years of electrification – that’s how long BMW Group Asia have been on a green march in Singapore with this cleaner automotive fuel source.

The fully electric iX3’s launch marks this momentous occasion.

The MD’s Pledge

“This is a big milestone for the BMW brand, as customers in Singapore now have the power of choice when it comes to the BMW X3,” said Mr. Christopher Wehner, Managing Director, BMW Group Asia. “Customers have three drivetrains to choose from – internal combustion engine, PHEV and EV. Depending on your lifestyle, where you live and the infrastructure available to you, we have something for everyone.

The best part is this is only the beginning! In the next six months, we will be introducing two more fully electric vehicles – the first-ever BMW iX and BMW i4. Beyond that, customers can expect more electrified models arriving on our shores in 2022, delivering the BMW driving experience they know and love, but with an electric kick.”

Full EV or Hybrid?

With three electric vehicles (EVs), namely BMW iX3 and i3s, and Mini Electric, and five plug-in hybrid electric vehicles (PHEVs), ranging from the BMW 330e to the X5 xDrive45e, Singaporean customers are now spoilt for choice when it comes to commuting greener.

And with so many electrified vehicles on offer, BMW Group Asia currently (pun unintended) provides the largest range of electrified vehicles on this island.

All alongside BMW’s standard range of internal combustion engine offerings.

iX3 As A Solution, Not Just A Car

BMW Group Asia seeks to provide a complete solution to its customers, and as such, all iX3 customers will receive the following:
• BMW Wallbox Plus
• 8-year high-voltage-battery warranty / 160,000km
• Home installation service
• 5-year warranty / 100,000km
• BMW ConnectedDrive services to monitor charging status remotely
• 6-year servicing inclusive (no mileage limit)

And with all of these backed by the largest team of certified High-Voltage Technicians and High-Voltage Experts in the BMW Group Asia region, customers can rest assured that they will be well looked after.

Just Getting Started…

BMW has plans to launch the iX xDrive40 (some time in Q4), which is expected to have a range of up to 425km, and the i4 M50 which will be the first purely electric BMW M car with a power output of 544 hp and the ability to go from 0-100 km/h in 3.9 seconds. 2022 and beyond looks to be electrified, from BMW’s perspective.