With Second Minister for Trade and Industry S. Iswaran as the Guest of Honour, the Eurokars City Centre opens its doors to the public.
After two years of extensive renovations, the Eurokars Centre at 27/29 Leng Kee Rd opened to a dazzling fireworks display and lion dance in front of media and invited guests. At a cost of S$42 million, the expanded six storey facility boasts more showroom space to showcase cars from the three marques it houses - MINI, Porsche and Rolls Royce.
In keeping with the growing role of technology in today's society, the Eurokars Group is rolling out two initiatives to enhance customers' ownership experience. Firstly, a tie-up with Google will allow Porsche customers to take a look inside the showroom when they search for Porsche Singapore on Google Maps. Additionally, a Eurokars Group app will be made available for iOS to update customers on the latest news and happenings, as well as eventually allow them to pre-book their cars for servicing appointments.
The After-Sales department has been upgraded, to shorten waiting time for servicing and repairs, and features the largest car elevators in SIngapore, able to accommodate the six metre-long Rolls Royce Phantom. There is also a new Customer Lounge with full-service bar and free wi-fi, all designed to enhance customer satisfaction.
At the same time, MINI also took the opportunity to launch the new Paceman and Paceman S. Dubbed a 'Sports Activity Coupe', it is essentially a 2-door Countryman with a chopped roof. The Paceman comes shares its engine with all other MINIs in the range and will come in two guises - the 120 bhp Cooper Paceman and 184 bhp Cooper S Paceman. As of press time, the Paceman will retail for $192,800 and $223,800 for the Cooper and Cooper S respectively.