Peugeot Revs Up Support for MINDS

BY Joel Tam

AutoFrance staff lend their hands and hearts to MINDS’ Children’s Day Celebration and Charity Car Wash.

AutoFrance, exclusive distributor of Peugeot automobiles in Singapore, participated in two activities in the month of October in a show of support for the Movement for the Intellectually Disabled of Singapore (MINDS).

On 6th October, an entourage of Peugeot cars delivered more than 1,000 goodie bags specially packed by AutoFrance staff to all four of MINDS’ special education schools. To usher in the celebratory mood of Children’s Day, each bag was filled with snacks and sweet treats – to the delight of the beneficiaries.

Giving extra cheer to the Children’s Day Celebrations at MINDS Lee Kong Chian Gardens School, 20 members of AutoFrance management and staff participated in performances and games with the 260 students present. A specially arranged buffet of savoury cuisine was also catered for the children.

On 8th October, a fleet of Peugeot cars driven by AutoFrance staff supported the Ritz-Carlton charity car wash, where a team of beneficiaries from MINDS were stationed at SPC Telok Blangah Petrol Station from 9am to 4pm. For every Peugeot car which participated in the car wash, AutoFrance made a donation of $50 to MINDS.

Ms. Medy Widjaja, Marketing Manager of AutoFrance Singapore, said, “Promoting social mobility has been a key focus of our CSR efforts and MINDS’ cause of providing equal opportunities for children with intellectual disability dovetails perfectly with our aim. It’s our way of giving back to society.”

Mr. Keh Eng Song, CEO of MINDS, said, “We would like to express our gratitude to AutoFrance for supporting our initiatives and bringing joy to the children. They have been an invaluable partner and we look forward to future collaborations.”