After successfully launching their first ever women oriented program last month, Goodyear has kicked off their first “Survival Training” workshop held at the Nusajaza Goodyear Autocare Centre.
A free-community service workshop, the "Survival Training" workshop from Goodyear aims to educate and empower female motorists with the confidence, knowledge and skills of auto care and road safety. At the workshop, both the media and participants, such as local TV Host and celebrity, Xandria Ooi took part in an exciting five hour workshop where they learned basic auto care knowledge such as the functions of the different components under the hood, setting the correct driving position, best driving practices, as well as, basic car and tyre inspection. Also, technical myths were debunked as participants shared auto problems which they faced in the past. The workshop was carried out in a fun, interactive way using pictures, sketches and videos.
“It is important and crucial for women to be able to take care of themselves and their families in their cars and on the roads. This workshop is a great opportunity for women to come together in a familiar, interactive and safe environment to better understand their vehicles. This free community workshop is open to all and should not be missed.” said Ivy Peng, Sales Director of Goodyear Malaysia. Goodyear will be running two more “Survival Training” workshops in the third and fourth quarter of the year. Those interested to participate can register and find out more information on the programme on Goodyear Malaysia’s official website.
At present, the Goodyear “Women with Drive” programme has been launched in Australia, China, Indonesia, India and The Philippines. Each country kicked off the programme with various activities. In China for instance, a viral video and an informative booklet were released. A talk show with fun activities was launched in Indonesia, a Ride and Drive safety clinic in The Philippines and general workshops were held for women in Australia and India.
The Women with Drive programme is brought to you by Goodyear Malaysia in collaboration with Automobile Association of Malaysia (AAM). This programme aims to empower women with the knowledge and confidence of basic auto care and maintenance by conducting workshops and training for all.
