Peugeot Singapore Spreads The Love

BY Keegan Gan

Who says Valentine’s Day can only last a day? Peugeot celebrated the occasion with a two-day campaign to bring a smile to everyone.

Valentine’s Day might have officially ended when the clock struck 12 on Monday night, but for Peugeot Singapore, the celebration of love has only just begun. On 15th February, the Peugeot team kept the flames of passion burning by giving out 999 roses to working executives at Raffles Place, China Square and Far East Square, attracting excited crowds who stopped to pose for pictures.

On the same day, the Peugeot team also spread the message as they drove along Orchard in their Peugeot cabriolets (308CC and 207CC), armed with flowers and Valentine’s Day decals on the cars. Continuing in the same spirit, Peugeot brought the love to the needy on 16th February as they gave out food and household items to Lions Home for the Elders, Bright Hill Evergreen Home and Canossaville Children’s Home. “At Peugeot, we like to think out of the box. And in this case, we wanted to show everyone that love is something that we can celebrate every day and not just by showering gifts to your loved ones, but also to those in need,” says Medy Widjaja, Marketing Manager of AutoFrance.